Dr. Jay Barnett
King Jay Barnett is a personal brand built on presence, authority, and impact—crafted to inspire and lead through both message and movement. DWJ partnered with King Jay to elevate his digital identity through strategic branding and website design, creating a platform that feels bold, intentional, and aligned with the power of his voice.
Client:King Jay Barnett
Brand Identity & Web Experience Designer
DWJ partnered with King Jay Barnett to build a cohesive brand identity and a digital platform that reflects leadership, confidence, and influence. The project focused on shaping a brand foundation that communicates authority and clarity—paired with a website experience designed to elevate credibility, strengthen visibility, and create a seamless connection between the brand message and the audience.
Scope of Work:
Developed brand identity direction to define the visual style, tone, and positioning of the personal brand
Refined brand messaging for clarity, consistency, and stronger audience resonance
Designed a modern website experience that highlights credibility, offers easy navigation, and encourages engagement
Created a cohesive digital brand system aligned across visuals, content flow, and overall presentation
Built a strategic website structure that supports growth, visibility, and long-term personal brand expansion
Impact:
Strengthened King Jay Barnett’s brand presence with a clearer, more elevated identity
Delivered a website designed to increase credibility and create stronger audience connection
Improved brand consistency across platforms by aligning visuals and messaging under one direction
Positioned the personal brand for scalable growth, partnerships, and higher-level opportunities through a refined digital foundation
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